
Equity requests used to be reserved for startups and Silicon Valley hopefuls — but not anymore. These days, small business owners are getting hit with the same question: “Can I get a piece of the company?”
In this episode, I’m walking you through how to handle that moment with clarity, leadership, and strategy. We’ll talk about what equity really means inside a small business, how to protect your ownership without being dismissive, and how to offer meaningful alternatives that still make your team feel valued and invested.